Davidoff Diamond Corporation does not simply provide a one-stop shop for diamonds, but for jewelry as a whole and runs a large jewelry manufacturing operation. Made locally in Houston, Texas, to enable the company to keep close control over production, the firm manufactures rings, earrings, bracelets, necklaces, and pendants. The jewelry is mostly made of platinum, but also 18K and 14K gold. Davidoff Diamond Corporation creates jewelry using all sizes, shapes and qualities of diamonds since there is a market for all types of items. The company makes high-end pieces with the finest diamonds, and relatively inexpensive pieces with commercial quality diamonds, but never uses low-quality diamonds. The company sells its jewelry to independent jewelry stores and retail chains throughout the United States.